May 4 is considered a holiday by Star Wars fans to celebrate the franchise’s films series, books and culture. The date was chosen as “May the 4th” due to its sounding similar to the series’ phrase “May the Force be with you” in which fans commonly say “May the fourth be with you”.
Now Emperor Palpatine and the Empire have published a public service announcement to discourage fans from celebrating this day and explaining how it goes against the Empire all together.
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We’ll be celebrating at Hollywood Studios 😀