Viktor&Rolf Bring Haute Couture Magic to Disney’s Cinderella in New Mattel Collectible. A new chapter in Disney fashion storytelling has arrived. Disney, Mattel, and renowned fashion house Viktor&Rolf have collaborated to create the Viktor&Rolf x Disney Collector Cinderella Doll. This special-edition piece blends fantasy with timeless sophistication, offering collectors a rare interpretation of the iconic Disney Princess character.
With a limited quantity available worldwide, this high-level re-imagining of a classic Cinderella doll pays a truly unique tribute to the unforgettable Disney tale.
The Viktor&Rolf x Disney Collector Cinderella Doll will be unveiled during Paris Fashion Week at the Musée des Arts Décoratifs. Inspired by an elegant tulle and embroidered gown from Viktor&Rolf’s Spring Summer 2019 Haute Couture “Fashion Statements” collection, the doll combines artistry with enchanting storytelling.
The design thoughtfully honors the legacy of the original 1950 animated film while presenting the character through a contemporary lens. This reimagining of Cinderella marks the close of her 75th anniversary celebration, which kicked off in 2025.
The doll is styled in a sculptural haute couture gown, paired with sparkling high heels and a smartphone frozen at 11:59 p.m., a subtle nod to a modern interpretation of a Princess who defines her own path.
To further celebrate this signature collaboration, a new 30-minute documentary special titled “Disney Princess: Create Your World – Viktor & Rolf and Mattel,” will premiere March 24, 2026, on Hulu and ABC Owned Television Stations’ digital and streaming platforms. The episode offers a behind-the-scenes look at the Viktor&Rolf x Disney Collector Cinderella Doll, showcasing the artistry and elegant design that defines this remarkable special-edition collectible.
Viewers will witness the creative process behind the collaboration, where design and imagination converge to produce an elevated, high-fashion collectible. This will be the third episode in the “Create Your World” series, following previous collaborations with Coperni and Pandora.
The Viktor&Rolf x Disney Collector Cinderella Doll is available for pre-sale on MattelCreations.com, Mattel’s design-driven platform celebrating the intersection of pop culture, fandom, and play, and on viktor-rolf.com beginning today, January 20.
On sale availability begins in early Spring 2026.
**Originally Posted on the Disney Parks Blog
You May Also Enjoy: Daisy Duck Steals the Spotlight in the New GANNI x Disney Collection
As co-owner and co-creator of The Main Street Mouse.Working in a technical support position for 18 years, it was time for a change.As the Webmaster and Project Planner, I spend most of my time researching everything from the latest Disney News, technology advances and of course keeping up on all the Marvel news that comes out.I never considered myself a writer but I’ve come to like blogging and sharing news with all.I feel blessed everyday that I get to spend my days working with my best friend and love of my life while we continue to grow and expand what started as a hobby all those years ago.
- Disneyland Offers a “Happily Ever After” Moment at the Haunted Mansion - February 4, 2026
- Universal Orlando Launches “This Changes Everything” Super Bowl LX Campaign on NBC & Peacock - February 4, 2026
- Disney Announces Josh D’Amaro as New CEO of The Walt Disney Company - February 3, 2026
Our Official Travel Partner of The Main Street Mouse is MEI-Travel & Mouse Fan Travel
Mouse Fan Travel® an Authorized Disney Vacation Planner, has been planning and creating magical Disney vacations since 2005. Their mission is to provide premium service and expert advice to help you get the most for your vacation time and dollar. Their Disney Travel Agents operate with the highest degree of integrity and will handle your family vacation, reunion, honeymoon, corporate incentive trip or getaway, as if it were their own. They pride themselves on expertly representing and advocating for you – their client.
The next time you and your family are planning a Disney vacation, visit Mouse Fan Travel for your no obligation quote or to answer any Disney vacation questions you may have. Are you looking for a beach vacation, tour or cruise to destinations across the globe? Visit MEI-Travel for exceptional expertise with ZERO agency fees.