We previously reported that many Disney Stores across the country were closing, and now it seems 60 stores have been added to the list. Target will be adding more Disney Stores to some their locations instead. Here’s more about the current happenings-
Target, Disney join forces with new stores and products- from USA Today
Target will expand the Disney Store at Target concept to 100 additional stores by the end 2021.
The new Disney shops at Target come as the Walt Disney Co. is closing 60 Disney stores in 2021.
Get ready for holiday shopping. Target announced the Bullseye’s Top Toys list for 2021.
The retailer said it will expand the Disney Store at Target concept to more than 160 of its locations across the country by the end of the year. There are now 53 small shops inside Target stores and an online store at Target.com/Disneystore.
A list of the more than 100 Target stores that will get a new Disney shop was not yet available.
Also Monday, Target announced the return of Bullseye’s Top Toys list for the holidays. It includes 50 toys with 22 toys and games available only at Target.
The toy list includes the Disney Raya and the Last Dragon Land of Kumandra Set and Star Wars-themed items. A Target edition of Monopoly also made the list.
Target, the nation’s seventh-largest retailer in sales, started rolling out the Disney shops in October 2019 when the first 25 locations opened. The Disney shops are an average of 750 square feet and are typically found near Target’s kids clothing and toy departments.
The mini-stores have music, interactive displays, photo opportunities and a seating area to watch Disney movie clips and play games.
The additional stores inside Target come as the Walt Disney Co. announced in March that it would close at least 60 of its full-size Disney stores in North America this year. The closings don’t affect more than 600 Disney Parks stores and other locations, including small Disney shops inside Target stores.
Target also is expanding the shop-in-shop concept with new Ulta Beauty shops opening inside some stores. The retailer also started opening small Apple stores in February.
Other retailers also are opening smaller stores to attract shoppers. Macy’s announced last week that it is partnering with Toys R Us and will open toy shops inside more than 400 of its department stores.
Kohl’s and Sephora are opening small beauty shops inside Kohl’s stores as part of a new partnership.