The Orlando Magic to Feature Disney Logo on Jerseys

Just in today!

As of July 3rd, Disney Quest will be closing to make room for the new NBA Experience, but to further their relationship, the Orlando Magic will now feature the Disney logo on their jerseys. As part of a pilot program testing ads on jerseys, the three-year deal will feature the Disney logo in a 2 ½ x 2 ½ inch space on the front left of the jerseys. It is set to begin with the 2017-18 season.

Magic CEO Alex Martins told the Orlando Sentinel, “This is an opportunity for us to partner with a local giant that we can expand our international reach with. And, conversely, as we travel around the league and our games are broadcast around the world and ultimately as we travel around the world in future international trips, we can help further expose the Disney brand as tied to the NBA and, specifically, to Disney’s hometown team. So the outcome could not have been any better. This is the perfect match for both of us in terms of branding on an NBA uniform.” The Magic are the eighth NBA team to announce a sponsor.

To sweeten the deal for Disney lovers, the Southwest Airlines Flight Desk within the arena will become known as the Disney Passholder Porch. Annual passholders will be able to upgrade their seats at Magic games, and the Amway Center will sell and renew WDW annual passes.

Does this entice you to attend an Orlando Magic game now? Let us know what you think in the comments!

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Susanne Kain was not born a Disney fan, but after marrying into a family that loves all things Disney, it didn’t take long for them to transform her into a Disney lover too! Since then, she has been to Disney over 10 times and falls in love even more with each visit. A self-proclaimed foodie, she is always looking for the next best dish that Disney has to offer! When Susanne isn’t dreaming of Disney, planning her next trip, or visiting a park, she enjoys spending time with her husband and son who also share her love of Disney.

Susanne has 195 posts and counting. See all posts by Susanne


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