‘Disneyland’ Television Show Sets the Stage for Walt Disney’s Dream

From our friend, Erin Glover, Social Media Director Disneyland Resort and posted on the Disney Parks Blog.

Sixty years ago this month, work was underway to create the Happiest Place on Earth. But before Disneyland would welcome its first guests on July 17, 1955, Walt Disney found a way to not just tell the public about this new entertainment enterprise … he showed it to them, using the cutting-edge technology of television to set the stage for his dream of Disneyland.

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In April 1954, Walt signed an agreement with the American Broadcasting Company (ABC) to produce the “Disneyland” television series. In exchange, ABC helped him out by investing in Disneyland – making the network a one-third owner of the park (Disney later bought out this investment and ABC is now part of the Walt Disney Company).

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The series ran on Wednesday nights from October 27, 1954, to September 3, 1958, and brought Walt’s vision straight into the living rooms of the very families he hoped would visit. In its first season, it won the Emmy for Best Variety Series and another the following year for Walt Disney as Best Producer of a Filmed Series.

On opening day, ABC produced the largest live television broadcast to date with its coverage of the grand opening of Disneyland. The partnership between Disney and ABC would lead to other television classics, including “Walt Disney’s Wonderful World of Color” and “The Wonderful World of Disney,” bringing the magic and storytelling of Disney into American homes for decades.

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Scott

Co-Owner / Webmaster / Business Relations / PT Writer As co-owner and co-creator of The Main Street Mouse. Working in a technical support position for 18 years, it was time for a change. As the Webmaster and Project Planner, I spend most of my time researching everything from the latest Disney News, technology advances and of course keeping up on all the Marvel news that comes out. I never considered myself a writer but I’ve come to like blogging and sharing news with all. I feel blessed everyday that I get to spend my days working with my best friend and love of my life while we continue to grow and expand what started as a hobby all those years ago.

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