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Jan 07

2014 Walt Disney World Marathon Weekend Returns with New Merchandise

`themainstreetmouse

**Per Steven Miller @ Disney Parks!

The 2014 Walt Disney World Marathon Weekend returns to Florida from January 8-12, 2014. Before the holidays, I caught up with Mary Myers, merchandiser for events at Disney Theme Park Merchandise. She shared with me a look at many new items created to commemorate this annual runDisney event. I selected a few items to share with you today.

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Apparel is some of the most popular items created for the Walt Disney World Marathon Weekend. This year, Mary introduced a tonal color palette for the various events held during the weekend. There will be new “I Did It” shirts complete with course maps printed on the backside. There will also be new 2014 “Coast to Coast Challenge” shirts available for sale. A variety of Sweaty Bands and Bondi Bands with event logos will also return.

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I’m excited about the new Dooney & Bourke handbags created especially for this event. The vibrant, runDisney-inspired artwork features Mickey Mouse, Donald Duck and Goofy running through a magical course.
There will also be a new Vinylmation “Eachz” figure released that resembles Mickey Mouse in running attire. You may recall that we introduced the “Eachz” concept last fall at the Epcot International Food & Wine Festival. There are two figures presented in a mystery box. Mickey dressed in yellow is the more common figure to find, while Mickey dressed in green is more rare.

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Mary also created four new colorful running tutus complete with the runDisney logo.

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To round out this assortment preview, look for additional long-sleeved options and fun drinkware. I like the mug that has Mickey, Donald and Goofy along with the 2014 Marathon Weekend logo.
These items will be released at Disney’s Health & Fitness Expo at ESPN Wide World of Sports Complex. The Expo will be open during the following times:
Wednesday, January 8, 10 a.m. – 8 p.m.
Thursday, January 9, 9 a.m. – 7 p.m.
Friday, January 10, 9 a.m. – 7 p.m.
Saturday, January 11, 10 a.m. – 4 p.m.

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